{"id":1110,"date":"2023-08-16T16:48:49","date_gmt":"2023-08-16T16:48:49","guid":{"rendered":"https:\/\/booklinker.com\/blog\/?p=1110"},"modified":"2024-08-12T15:32:20","modified_gmt":"2024-08-12T15:32:20","slug":"booktok","status":"publish","type":"post","link":"https:\/\/booklinker.com\/blog\/booktok\/","title":{"rendered":"An Author&#8217;s Guide to Navigating the #BookTok Trend (2024)"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1110\" class=\"elementor elementor-1110\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d279d3c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d279d3c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d5a77c0\" data-id=\"d5a77c0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fb14ba elementor-widget elementor-widget-image\" data-id=\"4fb14ba\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/What-is-BookTok-2-1024x576.jpg\" class=\"attachment-large size-large wp-image-1119\" alt=\"#BookTok\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/What-is-BookTok-2-1024x576.jpg 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/What-is-BookTok-2-300x169.jpg 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/What-is-BookTok-2-768x432.jpg 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/What-is-BookTok-2-1536x864.jpg 1536w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/What-is-BookTok-2.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-00e95b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"00e95b8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-95d8788\" data-id=\"95d8788\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55a2c2d elementor-widget elementor-widget-text-editor\" data-id=\"55a2c2d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>TikTok exploded onto the competitive <a href=\"https:\/\/booklinker.com\/blog\/social-media-for-authors\/\">social media<\/a> landscape scene in 2016. Originally known as a singing and dancing app, Musicly, the platform has rapidly transformed into an everything app. TikTok&#8217;s success can likely be attributed to its incredibly intelligent content suggestion algorithm.<\/p><p>As the app developed, communities and hashtags emerged letting like-minded users connect.<\/p><p>One of the most viral hashtags that emerged is <strong>#BookTok<\/strong>. It\u2019s now 2023, and many authors are taking part in this incredibly powerful community to sell more books. Barnes &amp; Noble has gone as far as to place <a href=\"https:\/\/www.barnesandnoble.com\/b\/booktok\/_\/N-2vdn\" target=\"_blank\" rel=\"noopener\">trending #BookTok books on stands inside of their stores<\/a>.<\/p><p>It\u2019s pretty clear hopping on this trend can completely change an author&#8217;s career.<\/p><p>To turn more authors onto #BookTok, we decided to speak to <a href=\"https:\/\/helpmenaomi.com\/\" target=\"_blank\" rel=\"noopener\">Naomi Nakashima, of HelpMeNaomi<\/a>, a writing coach, ghostwriter, and #BookTok expert.<\/p><p>If you\u2019d like to learn more about the #BookTok phenomenon, and why it\u2019s such a powerful tool for authors to market themselves and their books, then keep reading!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3da82816 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3da82816\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2be8ac2a\" data-id=\"2be8ac2a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82537dd elementor-widget elementor-widget-image\" data-id=\"82537dd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-1024x1024.jpg\" class=\"attachment-large size-large wp-image-916\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-1024x1024.jpg 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-300x300.jpg 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-150x150.jpg 150w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-768x768.jpg 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books.jpg 1077w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a8a7dca\" data-id=\"3a8a7dca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-752e359c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"752e359c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7a89337b\" data-id=\"7a89337b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35fdbcdc elementor-widget elementor-widget-heading\" data-id=\"35fdbcdc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><p class=\"elementor-heading-title elementor-size-default\">Free Universal Book Links<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-5333baa9 elementor-widget elementor-widget-text-editor\" data-id=\"5333baa9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>Boost international sales by geotargeting readers<\/li><li data-v-d6268b9c=\"\">Book store links update automatically based on availability<\/li><li>Advanced marketing analytics<\/li><li>Increase clicks with trusted links<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43e1a881 elementor-align-center elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"43e1a881\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/geni.us\/booklinker-cta\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Try Booklinker Free<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a88fb71 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a88fb71\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b9c74e8\" data-id=\"b9c74e8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47feca5 elementor-widget elementor-widget-heading\" data-id=\"47feca5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is #BookTok?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-afb7a9a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"afb7a9a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d0e7a27\" data-id=\"d0e7a27\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1657fe0 elementor-widget elementor-widget-text-editor\" data-id=\"1657fe0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t#BookTok started as a hashtag used to categorize author and reader content, much like Instagram&#8217;s initial use of hashtags. Initially, it served as a way for readers to connect with each other by discussing their favorite books. \n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9927393 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9927393\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a3462e3\" data-id=\"a3462e3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c29c99b elementor-widget elementor-widget-image\" data-id=\"c29c99b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"512\" height=\"431\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/unnamed.png\" class=\"attachment-large size-large wp-image-1111\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/unnamed.png 512w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/unnamed-300x253.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ef9b6b7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ef9b6b7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b52cee6\" data-id=\"b52cee6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c086f03 elementor-widget elementor-widget-text-editor\" data-id=\"c086f03\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tOver time, #BookTok has evolved into a vibrant community of both authors and readers, somewhat akin to a virtual book club. Members talk about books they love, recommend, admire, and even, at times, share insights on what they&#8217;re currently writing.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d3b5cdf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d3b5cdf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0a845e3\" data-id=\"0a845e3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1355917 elementor-widget elementor-widget-heading\" data-id=\"1355917\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Makes a Good #BookTok?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5094751 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5094751\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf24dd1\" data-id=\"cf24dd1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5fd300f elementor-widget elementor-widget-image\" data-id=\"5fd300f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"295\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/WhatIsBookTok.png\" class=\"attachment-large size-large wp-image-1112\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/WhatIsBookTok.png 512w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/WhatIsBookTok-300x173.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2b1a6c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2b1a6c4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5fe405c\" data-id=\"5fe405c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c474ca elementor-widget elementor-widget-text-editor\" data-id=\"5c474ca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The best #BookToks are relatable. Especially when authors can tie it back to their books, establishing a personal connection with the reader. This relatability can resonate with the reader&#8217;s personal experiences or feelings, making them more inclined to share and repost the content, thus gaining more traction.<\/p><p>#BookTok, and TikTok in general, stand out due to their raw and unfiltered content, often lacking professional-level production. This approach became popular during the pandemic when people were isolated at home, yet craved genuine connections.<\/p><p>Unlike platforms like Instagram, where the focus is often on perfect layouts and aesthetics, <strong>TikTok emphasized real, authentic connection<\/strong>.<\/p><p>There is certainly something to be said about the intentional almost unprofessionalism that goes on in a TikTok or <strong>#BookTok<\/strong>.<\/p><p>Your content should be to the point where you\u2019re thinking \u201cEveryone in my book club would like this\u201d Then they start sharing it, reposting it, and that&#8217;s when you really start picking up traction.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3caac7d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3caac7d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9ceea1f\" data-id=\"9ceea1f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e1a8688 elementor-widget elementor-widget-heading\" data-id=\"e1a8688\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Get to #BookTok\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-96cb64a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"96cb64a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-56b1d84\" data-id=\"56b1d84\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ea410d elementor-widget elementor-widget-text-editor\" data-id=\"9ea410d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When a user first joins TikTok, the suggestion algorithm doesn&#8217;t yet know their interests, so the initial feed might seem random and overwhelming. To curate your TikTok feed towards #BookTok content, you should interact with videos that authors post or use the Booktok hashtag. You can do this by liking, commenting, and following creators who post about books.<\/p><p>You can further refine your feed by long-tapping videos to show you like the content. On the other hand, you can mark videos you don&#8217;t enjoy and select &#8220;not interested.&#8221;<\/p><p>This informs the TikTok algorithm about the content that you want to see. As a business, it\u2019s in their best interest to show you what you like. So make an effort to clearly tell TikTok your preferences, and you will be rewarded.<\/p><p>It typically takes just a few days or even hours to train the TikTok algorithm. For authors that are trying to reach readers specifically, <strong>it&#8217;s essential to engage with the platform as a reader would<\/strong>.<\/p><p>Often, writers connect with other writers on social media platforms, as they understand each other&#8217;s struggles. However, as an author on TikTok, it&#8217;s beneficial to engage with readers, post content that appeals to them, and build a connection on a reader&#8217;s level.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7f2247bc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f2247bc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-36bed12a\" data-id=\"36bed12a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79edf859 elementor-widget elementor-widget-image\" data-id=\"79edf859\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"850\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-964x1024.jpeg\" class=\"attachment-large size-large wp-image-955\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-964x1024.jpeg 964w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-282x300.jpeg 282w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-768x816.jpeg 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3.jpeg 1000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4d7d8ea2\" data-id=\"4d7d8ea2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b919c23 elementor-widget elementor-widget-heading\" data-id=\"7b919c23\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Introducing: <br><strong>Booklinker Collections<\/strong><\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-170dab17 elementor-widget elementor-widget-heading\" data-id=\"170dab17\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">One landing page for all your books. 100% free.<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7ed7d44 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7ed7d44\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7354bb9a\" data-id=\"7354bb9a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e6ffe5c elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"7e6ffe5c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>One link for easy sharing of your books across your backmatter, websites, emails, and social media.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-6316b64c elementor-align-center elementor-widget elementor-widget-button\" data-id=\"6316b64c\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/geni.us\/booklinker-collections\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Check Out Collections<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fdfa47b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fdfa47b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-693aa41\" data-id=\"693aa41\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-322a39f elementor-widget elementor-widget-heading\" data-id=\"322a39f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How the TikTok Algorithm Works\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3dbe1ed elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3dbe1ed\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8006c51\" data-id=\"8006c51\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42524b4 elementor-widget elementor-widget-text-editor\" data-id=\"42524b4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Before we start talking about tactics for TikTok, we should study how the algorithm (likely) works.<\/p><p>In my view, the way the TikTok algorithm works is that when you release a TikTok the algorithm looks to push your video in front of the people who wanna see it, regardless of whether or not they&#8217;re already following you.<\/p><p><strong>But it sends it out to a very small percentage of those people.<\/strong><\/p><p>That percentage is based on how many followers you have. So a creator with 30 million followers, their \u201csmall bucket\u201d will be pretty large.<\/p><p>From there, if you hit a particular engagement threshold the algorithm starts to ask?<\/p><p><strong>How many people are saving your video?<\/strong><\/p><p><strong>How many people are replaying it?<\/strong><\/p><p><strong>How many people are liking and commenting?<\/strong><\/p><p>A lot?<\/p><p>Then it&#8217;ll re-release it out to a larger audience, and then a third larger audience.<\/p><p>The final step is, hey, this video has hit every single metric here.<\/p><p>And a person reviews it and says, yeah, we can make it go viral, and turns the key.<\/p><p>It&#8217;s a lot of power.<\/p><p>You really want to focus on whether you are connecting with readers, because in those first two rounds, if someone comes in, and they can connect with that video, they&#8217;re gonna share it, save it, or maybe even download it.<\/p><p>The next time you get a follower, TikTok is gonna say, you&#8217;re following this person. That&#8217;s a data point that you probably like their content. Let me push out some of their old content to you.<\/p><p>And that&#8217;s what can trigger an old post going viral weeks or months later.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c78d560 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c78d560\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-301a94b\" data-id=\"301a94b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58f6b47 elementor-widget elementor-widget-heading\" data-id=\"58f6b47\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Profile Creation on TikTok \n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-908021a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"908021a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a8e25cc\" data-id=\"a8e25cc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-762a46b elementor-widget elementor-widget-text-editor\" data-id=\"762a46b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Optimizing your TikTok profile for Booktok involves several steps.<\/p><p>First, it&#8217;s recommended to use a profile picture with a face as people connect less with logos. Alternatively, you could use a short video that represents the type of content you create.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3a960d6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a960d6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2dd7ccc\" data-id=\"2dd7ccc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-98d35a3 elementor-widget elementor-widget-image\" data-id=\"98d35a3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"121\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/HelpMeNaomi.png\" class=\"attachment-large size-large wp-image-1113\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/HelpMeNaomi.png 512w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/HelpMeNaomi-300x71.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e7ed4e8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e7ed4e8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8d526a3\" data-id=\"8d526a3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2167e08 elementor-widget elementor-widget-text-editor\" data-id=\"2167e08\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The profile description should sound natural but include relevant keywords like your genre or role, such as &#8220;science fiction, romance, author.\u201d<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3150a67 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3150a67\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ecbdbff\" data-id=\"ecbdbff\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82e782c elementor-widget elementor-widget-image\" data-id=\"82e782c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"271\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/ColleenHoover.png\" class=\"attachment-large size-large wp-image-1114\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/ColleenHoover.png 512w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/ColleenHoover-300x159.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-64a779d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"64a779d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-98a91b0\" data-id=\"98a91b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d6b7e41 elementor-widget elementor-widget-text-editor\" data-id=\"d6b7e41\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>This helps when users search for these terms.<\/p><p>A strong call to action is also essential. For example, prompting visitors to check out your latest book or sign up for a newsletter.<\/p><p>Similar to Instagram, TikTok allows for only one link in your profile. It should be evergreen, meaning relevant over a long period. Tools like LinkTree or Beacons.ai make great choices here, as they allow you to make a beautiful custom landing page with no code, expanding the options for readers to click on.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-266169a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"266169a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27ae4ba\" data-id=\"27ae4ba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3df477 elementor-widget elementor-widget-image\" data-id=\"e3df477\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"363\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/kj.png\" class=\"attachment-large size-large wp-image-1115\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/kj.png 512w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/kj-300x213.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8208669 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8208669\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bac0a3f\" data-id=\"bac0a3f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-228eb94 elementor-widget elementor-widget-heading\" data-id=\"228eb94\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Is There a Process you Follow When Making a #BookTok? \n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2fc1673 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2fc1673\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-950fb93\" data-id=\"950fb93\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6feb506 elementor-widget elementor-widget-text-editor\" data-id=\"6feb506\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>After your profile is created, it\u2019s time to make some TikToks. My process might be a little bit weird, but basically, I start out in a research phase.<\/p><p>If I see a TikTok that I like, I think about how I can remake this for myself but \u201cstitch it\u201d. When you stitch a video, you play up to five seconds of that video and then you get to record.<\/p><p>So I&#8217;ll choose my five seconds, and then I\u2019ll record a sample TikTok, telling myself to say X, Y, and Z. And then I&#8217;ll save that to my draft.<\/p><p>So I have like 300 drafts hanging out in my folder right now.<\/p><p>In my case, as a non-fiction author and coach, I&#8217;ll look for people who are asking questions and then I&#8217;ll clip their questions.<\/p><p>On the day I&#8217;m ready to record, I\u2019ll do all my recordings in batches. I have a camera facing my computer and my bookshelf. Between takes it\u2019s good to shift the angle slightly. It doesn&#8217;t have to be a massive shift, although sometimes it does work, it could even be like zooming in real quick or something along those lines.<\/p><p>I&#8217;ll film five or six in a row and upload those. TikTok also recently released the ability to schedule your videos to go live.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-61e2aca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"61e2aca\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d21967b\" data-id=\"d21967b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-886151e elementor-widget elementor-widget-heading\" data-id=\"886151e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Editor do you Use to Make Your Videos?\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a021ae6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a021ae6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e45b239\" data-id=\"e45b239\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b78ddf3 elementor-widget elementor-widget-text-editor\" data-id=\"b78ddf3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When it comes to editing TikTok videos, you have a few options. I use <a href=\"https:\/\/invideo.io\/\" target=\"_blank\" rel=\"noopener\">Invideo<\/a> as I do editing outside of TikTok. This is where I really tighten up the clips. I believe part of the fun of TikTok is those really short clips and rapid cuts.<\/p><p>If you&#8217;re filming inside TikTok, I would say just use the TikTok editor. Otherwise what ends up happening is you have to download the video from TikTok, edit it, then compress it again when you export which ends up decreasing the quality of the video. Upon uploading it, back into TikTok, it&#8217;s going to decrease further.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-466cdc7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"466cdc7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-50556f4\" data-id=\"50556f4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c8122b6 elementor-widget elementor-widget-heading\" data-id=\"c8122b6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Getting Readers to Buy Your Book\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b62e87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b62e87\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b72f208\" data-id=\"b72f208\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35fc70d elementor-widget elementor-widget-text-editor\" data-id=\"35fc70d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Ok, so now that we\u2019ve got our profile created, and know how to shoot and edit TikToks, it\u2019s only a matter of time until we\u2019ve gone viral!<\/p><p>But what\u2019s the point of going viral if we\u2019re not selling any books?<\/p><p>There are a few different ways to direct readers to your books on TikTok. The first, and arguably least effective way to direct readers toward your books, is by linking to your books inside of a TikTok description.<\/p><p><strong>The issue with description links is that they are not clickable<\/strong>. If you\u2019re going to include links in your description, make sure the link is very easy to remember, as readers will have to flip to another app and type it in, from memory.<\/p><p>Tools like <a href=\"https:\/\/geniuslink.com\/\" target=\"_blank\" rel=\"noopener\">Geniuslink<\/a> and <a href=\"https:\/\/booklinker.com\/\">Booklinker<\/a> make it easy to shorten your book links into short and memorable links.<\/p><p>The next method of directing traffic to your books is via <strong>product tagging<\/strong>. In my case, most of my books are for sale on Shopify.<\/p><p>I\u2019ve linked my Shopify page to TikTok so that when I mention it in a post, I can tag my book. From there, readers can tap on it just like they would say on Instagram or Pinterest.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bfb5ce5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bfb5ce5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1621133\" data-id=\"1621133\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d3f7a07 elementor-widget elementor-widget-image\" data-id=\"d3f7a07\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"237\" height=\"512\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Naomi-tag.png\" class=\"attachment-large size-large wp-image-1116\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Naomi-tag.png 237w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Naomi-tag-139x300.png 139w\" sizes=\"(max-width: 237px) 100vw, 237px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c9ef229 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c9ef229\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-50bd3f6\" data-id=\"50bd3f6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1258ade elementor-widget elementor-widget-text-editor\" data-id=\"1258ade\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Penguin Random House also has a unique integration in TokTok where anyone can tag a book they publish. Clicking on that tag sends you to a unique discovery page of their books that give you insight into other TikToks where the book\u2019s been tagged or additional info about the book.<\/p><p>The last method to direct people to your books is via a link in the bio tool that we mentioned earlier. Some of the most popular options include <a href=\"https:\/\/beacons.ai\/\" target=\"_blank\" rel=\"noopener\">Beacons.ai<\/a> and <a href=\"https:\/\/linktr.ee\/\" target=\"_blank\" rel=\"noopener\">LinkTree<\/a> where you can build out a tree of your links. In those cases, I still think keeping the possibilities narrow, maybe four or five choices max is ideal.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9dfebed elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9dfebed\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9603863\" data-id=\"9603863\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-257f8ad elementor-widget elementor-widget-image\" data-id=\"257f8ad\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"335\" height=\"512\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/LinkTree-colleen.jpeg\" class=\"attachment-large size-large wp-image-1118\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/LinkTree-colleen.jpeg 335w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/LinkTree-colleen-196x300.jpeg 196w\" sizes=\"(max-width: 335px) 100vw, 335px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f8bf058 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f8bf058\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-75d6647\" data-id=\"75d6647\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2229011 elementor-widget elementor-widget-text-editor\" data-id=\"2229011\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The last thing I\u2019d say is on TikTok, you don&#8217;t need to tell viewers, \u201cTap the link on my bio!\u201d<\/p><p>You can have a sticker that says it and it&#8217;s a pretty well-understood concept.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3a32d9d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a32d9d\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-72defb60\" data-id=\"72defb60\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-31475bd7 elementor-widget elementor-widget-image\" data-id=\"31475bd7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"850\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-964x1024.jpeg\" class=\"attachment-large size-large wp-image-955\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-964x1024.jpeg 964w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-282x300.jpeg 282w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-768x816.jpeg 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3.jpeg 1000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-70c09fe5\" data-id=\"70c09fe5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c450ed0 elementor-widget elementor-widget-heading\" data-id=\"2c450ed0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Introducing: <br><strong>Booklinker Collections<\/strong><\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-613de307 elementor-widget elementor-widget-heading\" data-id=\"613de307\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">One landing page for all your books. 100% free.<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-529f8974 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"529f8974\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-29b7aa79\" data-id=\"29b7aa79\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42f50ecc elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"42f50ecc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>One link for easy sharing of your books across your backmatter, websites, emails, and social media.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-520c93e9 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"520c93e9\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/geni.us\/booklinker-collections\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Check Out Collections<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7ef5cd7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7ef5cd7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-934c119\" data-id=\"934c119\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b90a56a elementor-widget elementor-widget-heading\" data-id=\"b90a56a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Don\u2019ts of BookTok\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-92aaf0f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"92aaf0f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b6ad313\" data-id=\"b6ad313\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d9bd371 elementor-widget elementor-widget-text-editor\" data-id=\"d9bd371\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>TikTok, and especially #BookTok, is really an open world where creators can try new ideas and see what sticks. But there are a few things I highly recommend against if you want to make it on #BookTok.<\/p><p>The first one is don&#8217;t be the author who turns everything into a sales pitch. People will become frustrated with you really quickly and tune that out.<\/p><p>Remember earlier when we spoke about algorithm signals and data points?<\/p><p>Salesy TikToks are not going to perform as well on those if they\u2019re not done properly. I recommend posting 80% value and 20% sales content at the maximum.<\/p><p>The next tip, which may be more of a myth rather than fact, is that there are several people who believe that Tiktok can shadowban people.<\/p><p>This can happen if you start posting controversial political takes or discuss China&#8217;s spying.<\/p><p>Unless your books directly tie into politics or these topics, it\u2019s best to leave them off your page.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cf44f28 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cf44f28\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7f5f50d\" data-id=\"7f5f50d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c81c9f4 elementor-widget elementor-widget-heading\" data-id=\"c81c9f4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ad07ceb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ad07ceb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ab9498\" data-id=\"6ab9498\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ac5f1df elementor-widget elementor-widget-heading\" data-id=\"ac5f1df\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">When do you Need to Include #ad or Hashtag Sponsor?\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-832aa0c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"832aa0c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-723c54b\" data-id=\"723c54b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c888aa elementor-widget elementor-widget-text-editor\" data-id=\"4c888aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>FTC guidelines give guidence to sponsored content and affiliate links on social media platforms like TikTok and Instagram.<\/p><p>According to these guidelines, content related to affiliate links should be marked with the hashtag &#8220;#ad&#8221;, while sponsored content, where the creator has been paid to make the post, should use the hashtag &#8220;#sponsored&#8221;.<\/p><p>Recently, there have been changes where TikTok has been automatically adding a &#8220;sponsored&#8221; hashtag when a product is tagged in a post, even if the creator isn&#8217;t getting paid for it. This automatic addition cannot be overridden by the user, even if the content isn&#8217;t technically sponsored.<\/p><p>It appears that this change doesn&#8217;t apply when adding regular links or universal book links, like those from <a href=\"https:\/\/geniuslink.com\" target=\"_blank\" rel=\"noopener\">Geniuslink<\/a> or <a href=\"https:\/\/booklinker.com\/\">Booklinker<\/a> links, but only when affiliate links are uncloaked.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e01bf01 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e01bf01\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-151cd37\" data-id=\"151cd37\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7677a75 elementor-widget elementor-widget-heading\" data-id=\"7677a75\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Should you Only Review Your Books?\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dd5ac50 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dd5ac50\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9396f27\" data-id=\"9396f27\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e81e2b elementor-widget elementor-widget-text-editor\" data-id=\"1e81e2b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>No, I don&#8217;t think that you should only speak about your own books. It\u2019s smart to review other authors&#8217; books as you are training the TikTok algorithm to view your profile as one who enjoys talking about books of a certain genre.<\/p><p>Then their recommendation algorithm will pair you with readers who like books of that genre. Readers will hang out because they\u2019re hearing honest recommendations. They may then go to your profile, find the book you reviewed in your bio, and go to Amazon, which is even more data points for TikTok\u2019s algorithm.<\/p><p>Assuming they buy that book, and eventually buy yours as they become more familiar with you, the Amazon algorithm at that point is saying, \u201cHey, people who liked this book also liked this book, and so you&#8217;re just sending data points everywhere.\u201d<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b88a170 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b88a170\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cb01f8d\" data-id=\"cb01f8d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae253a1 elementor-widget elementor-widget-heading\" data-id=\"ae253a1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Should Every TikTok Have the #BookTok Hashtag?\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b88765e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b88765e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-881ab93\" data-id=\"881ab93\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bda6b54 elementor-widget elementor-widget-text-editor\" data-id=\"bda6b54\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>No, not every TikTok about authorship and books should have the #BookTok hashtag. There&#8217;s #WriterTalk if you&#8217;re trying to connect with other writers. DescriptorTalk, whatever that descriptor is, it&#8217;s often \u201cromancetalk\u201d or \u201csci-fitalk\u201d or something similar.<\/p><p>At that point, you&#8217;re identifying more deeply with an even more targeted community. It may or may not affect the algorithm as TikTok has said, we don&#8217;t use hashtags for pushing views.<\/p><p>I would use hashtags if you&#8217;re trying to connect with people who are also trying to use TikTok as a tool, not necessarily readers. TikTok itself is smart enough to categorize who to show your TikTok, thus hashtags don&#8217;t really play much of a part in where they show.<\/p><p>In my research, it&#8217;s only if somebody specifically searched for that hashtag (vs. letting the TikTok algorithm show what it thinks is best), they&#8217;d be shown a giant list of everything with that hashtag, and then maybe, perhaps then they&#8217;d be able to.<\/p><p>The bottom line is that the TikTok algorithm is insanely accurate and hashtags aren\u2019t as important as, say Instagram. In comparison, from my experience on Instagram, you want to include every single relevant hashtag as possible.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ce1047 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ce1047\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eff0eef\" data-id=\"eff0eef\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c33a31 elementor-widget elementor-widget-heading\" data-id=\"8c33a31\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Is There an Equivalent to #BookTok on Platforms?\n<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d66a33a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d66a33a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5d2140f\" data-id=\"5d2140f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f2249b elementor-widget elementor-widget-image\" data-id=\"1f2249b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"705\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.36.41-AM-1024x902.png\" class=\"attachment-large size-large wp-image-1127\" alt=\"Bookstagram\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.36.41-AM-1024x902.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.36.41-AM-300x264.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.36.41-AM-768x676.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.36.41-AM-1536x1353.png 1536w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.36.41-AM.png 1676w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f27a8bd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f27a8bd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c68a0f7\" data-id=\"c68a0f7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b27242a elementor-widget elementor-widget-text-editor\" data-id=\"b27242a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There\u2019s #Bookstagram on Instagram, which I think was actually around first. It tries to be the same thing, a community of book lovers, including both readers or writers or both.<\/p><p>However, #Bookstagram ends up feeling like you just bought a bestseller that disappointed you. It ends up feeling curated and fake.<\/p><p>Twitter has the next closest thing to #BookTok with their #booktwt. However, while there are a lot of similar elements on Twitter, the people are different as there seems to be a strong division where readers and authors prefer one and not the other.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4db123c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4db123c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7cb913f\" data-id=\"7cb913f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4e94a2 elementor-widget elementor-widget-image\" data-id=\"e4e94a2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"590\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.37.47-AM-1024x755.png\" class=\"attachment-large size-large wp-image-1128\" alt=\"#BookTwt\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.37.47-AM-1024x755.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.37.47-AM-300x221.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.37.47-AM-768x566.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/08\/Screen-Shot-2023-08-23-at-11.37.47-AM.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>TikTok exploded onto the competitive social media landscape scene in 2016. Originally known as a singing and dancing app, Musicly, the platform has rapidly transformed into an everything app. TikTok&#8217;s success can likely be attributed to its incredibly intelligent content suggestion algorithm. As the app developed, communities and hashtags emerged letting like-minded users connect. One [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1150,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44,11],"tags":[],"ppma_author":[14],"class_list":["post-1110","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","category-author-book-marketing","author-at"],"authors":[{"term_id":14,"user_id":1,"is_guest":0,"slug":"at","display_name":"Booklinker Team","avatar_url":{"url":"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2024\/08\/booklinker-logo.png","url2x":"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2024\/08\/booklinker-logo.png"},"description":"","first_name":"Booklinker","last_name":"Team","user_url":"https:\/\/booklinker.com\/blog","facebook":"https:\/\/www.facebook.com\/booklinker","twitter":"https:\/\/twitter.com\/AustinTuwiner","instagram":"","linkedin":"https:\/\/www.linkedin.com\/company\/63945130","youtube":"","tiktok":""}],"_links":{"self":[{"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/posts\/1110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/comments?post=1110"}],"version-history":[{"count":0,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/posts\/1110\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/media\/1150"}],"wp:attachment":[{"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/media?parent=1110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/categories?post=1110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/tags?post=1110"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/ppma_author?post=1110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}