{"id":1668,"date":"2026-05-06T22:05:20","date_gmt":"2026-05-06T22:05:20","guid":{"rendered":"https:\/\/booklinker.com\/blog\/?p=1668"},"modified":"2026-11-10T14:33:47","modified_gmt":"2026-11-10T14:33:47","slug":"youve-heard-this-but-do-you-really-believe-it-booklinker-may-2026-broadcast-1","status":"publish","type":"post","link":"https:\/\/booklinker.com\/blog\/youve-heard-this-but-do-you-really-believe-it-booklinker-may-2026-broadcast-1\/","title":{"rendered":"You’ve heard this, but do you really believe it? — Booklinker May 2026 Broadcast #1"},"content":{"rendered":"
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One book link, Every store Booklinker.com<\/strong><\/a>\u200b<\/p>\n

5\/6\/2026<\/p>\n

Hello,<\/p>\n

I know you’ve all heard this overused statement to describe self-publishing and especially marketing, and yes, I’m going to use it again here:<\/p>\n

“It’s a marathon, not a sprint.”<\/strong><\/h2>\n

When you hear it, you get it, nod and in that moment, tell yourself that this is how you plan to approach your book marketing. Then you get hit with all these tactics you are told you “should” be doing and the marathon idea gets tossed out, only to be replaced by lots of sprints toward shiny objects.<\/p>\n

I’ve talked to many authors who start a newsletter and expect to have thousands of subscribers after only a few months. When they don’t, they stop<\/p>\n

There are authors who release a book and don’t get the number of reviews they had hoped for. They assume the book is a failure, so they move on before giving readers a real chance to find it. <\/p>\n

Some authors release one book and think the sales and royalties will come rolling in. When that doesn’t happen, they pull back, go quiet, or worse, they quit entirely.<\/p>\n

What I’ve seen during my decades in this industry is that the authors who do find success are not the ones who did everything perfectly. It’s the ones who were patient, made adjustments along the way and most importantly, they kept going. It’s the ones who understand that self-publishing is a long game.<\/p>\n

The question isn’t whether or not your marketing will work, the question is, are you willing to stick around long enough to find out?<\/strong>\u200b
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Happy Marketing!<\/p>\n

Kerrie<\/p>\n

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Kerrie
Content & Community Manager
Kerrie Flanagan<\/p>\n

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Are you going to the IBPA conference next week in Portland? If so, let me know. <\/h2>\n
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Next Free Webinar<\/h2>\n
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Most authors focus all their energy on launching a new book\u2014but what if your entire catalog<\/em> could keep selling every day on autopilot? In this live, hands-on session, Jeff Dwoskin will show you how to use simple social media automation tools on Instagram and Facebook to turn comments into conversations, and conversations into book sales.<\/p>\n

Register today: https:\/\/booklinker.mykajabi.com\/Automate-social-media<\/strong><\/a>\u200b<\/p>\n

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\ud83d\udc49 Monthly Marketing Tip<\/h2>\n

Repurpose before you recreate.<\/strong> That deleted scene sitting in your drafts? It’s a newsletter exclusive, a social media post, and a behind-the-scenes Patreon piece waiting to happen. Your writing process, research rabbit holes, and cut content are marketing gold \u2014 work smarter with what you already made.<\/p>\n

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Independent Book Publishers Association<\/h2>\n

Booklinker is now a proud member of the Alliance of Independent Authors (Alli)<\/p>\n

The Alliance of Independent Authors (ALLi) is a globally recognized non-profit membership organization dedicated to supporting self-publishing authors at every stage of their journey. With a mission to promote ethics and excellence in self-publishing, ALLi offers its members access to expert advice, vetted partner services, and a vibrant community of fellow indie authors. As a proud Partner Member of ALLi, Booklinker is committed to upholding those same standards of quality and integrity in everything we offer you. Whether you’re just starting out or looking to grow your publishing career, ALLi is an invaluable resource \u2014 visit https:\/\/www.allianceindependentauthors.org\/<\/strong><\/a> <\/strong>to learn more and explore membership options.<\/p>\n

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Industry News & Articles \u270d\ud83c\udffd<\/h2>\n

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\u200b\ud83c\udf1f<\/strong> The Newsletter Market Is Crowded, But Most of Your Competition Is Easy to Beat.<\/a>\u200b<\/h3>\n

Too many writers have no idea why they\u2019re writing a newsletter or a Substack. They\u2019re doing it because everyone else is doing it, or they feel it\u2019s necessary\u2014as in, this is the thing you do now to market, promote, or brand yourself. And a funny thing happens when people feel compelled to undertake tasks they\u2019re not interested in: they find ways to express how the activity is a waste of time.<\/p>\n

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\n\ud83c\udf1f <\/strong> Media-Savvy Author: Keeping Media Momentum Beyond the Book Launch<\/a>\u200b<\/h3>\n

By this time, most authors know that Draft2Digital, one of the main indie author distributors, has made some changes which will impact most authors using their service.
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\n\ud83c\udf1f<\/strong> Why Your Reader Magnet Isn’t Converting<\/a>\u200b<\/h3>\n

Most authors put a reader magnet out into the world with a clear goal in mind: grow the list, get readers engaged, sell more books. When it doesn\u2019t perform the way they hoped, it\u2019s hard to know where to look. Before you scrap the whole thing and start over, a reader magnet that isn\u2019t performing isn\u2019t necessarily a bad one. The problem is usually somewhere in the system around it, not the story itself. Once you know where to look, it\u2019s fixable. Here’s how<\/p>\n

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Have you created or used a Booklinker link recently to give your readers a choice of retailers or direct them to the correct Amazon stores around the world? <\/p>\n

\u200bBooklinker.com<\/strong><\/a>\u200b<\/p>\n

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Conferences Booklinker Will Be Attending<\/h2>\n