{"id":181,"date":"2023-03-15T18:07:31","date_gmt":"2023-03-15T18:07:31","guid":{"rendered":"https:\/\/booklinker.com\/blog\/?p=181"},"modified":"2024-08-12T15:28:00","modified_gmt":"2024-08-12T15:28:00","slug":"book-marketing","status":"publish","type":"post","link":"https:\/\/booklinker.com\/blog\/book-marketing\/","title":{"rendered":"The Ultimate Book Marketing Guide (2024 Update)"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"181\" class=\"elementor elementor-181\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c790b11 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c790b11\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b0ee55b\" data-id=\"b0ee55b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-107f0a1 elementor-widget elementor-widget-text-editor\" data-id=\"107f0a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>As a self-published author, marketing your book now becomes a full-time job.<\/p><p>If you don\u2019t have much marketing experience, the idea of doing it all yourself can be daunting.<\/p><p>Without a proper book marketing strategy,\u00a0<a href=\"https:\/\/www.tonerbuzz.com\/blog\/how-many-books-are-published-each-year\/#:~:text=The%20latest%20estimate%20is%201.7,that%20number%20may%20be%20higher\" target=\"_blank\" rel=\"noopener\">your book won\u2019t stand out from the other 4,700 other books that are released every single day<\/a>.<\/p><p>Even if you left it to the passive word of mouth, the amount of time it would take to reach a critical mass of readers could be years. While I\u2019m sure you\u2019re ok with playing the long game, we want results quicker than that, and that\u2019s where <a href=\"https:\/\/booklinker.com\/blog\/kickstarter-book-launch\/\" data-wpil-monitor-id=\"20\">book marketing<\/a> comes in.<\/p><p>That\u2019s why we\u2019ve assembled this guide, with the help of Rachel Thompson from\u00a0<a href=\"https:\/\/badredheadmedia.com\/\" target=\"_blank\" rel=\"noopener\">BadRedHeadMedia<\/a>\u00a0as the ultimate starting point for creating your own book marketing plan.<\/p><p>This guide is\u00a0<strong>for authors\u00a0<\/strong><strong>who already have published a book<\/strong>\u00a0but need guidance on how to further market it.<\/p><p>If you\u2019re interested in our guide to a successful book launch, then stay tuned as we\u2019ll be releasing that guide shortly.<\/p><p>We\u2019ve split this guide up into three main sections, allowing you to follow it step by step, wherever you\u2019re at in your book publishing journey.<\/p><p>Without further ado, let\u2019s jump right into the first step.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-28c5561 elementor-hidden-desktop elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"28c5561\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ed69107\" data-id=\"ed69107\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7975db9 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"7975db9\" data-element_type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:&quot;#related&quot;,&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;fas fa-arrow-right&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor-pro - v3.13.1 - 11-05-2023 *\/\n.elementor-widget-table-of-contents .elementor-toc__header-title{color:var(--header-color)}.elementor-widget-table-of-contents.elementor-toc--collapsed .elementor-toc__toggle-button--collapse,.elementor-widget-table-of-contents:not(.elementor-toc--collapsed) .elementor-toc__toggle-button--expand{display:none}.elementor-widget-table-of-contents .elementor-widget-container{min-height:var(--box-min-height);border:var(--box-border-width,1px) solid var(--box-border-color,#9da5ae);border-radius:var(--box-border-radius,3px);background-color:var(--box-background-color);transition:min-height .4s;overflow:hidden}.elementor-toc__header{display:flex;align-items:center;justify-content:space-between;padding:var(--box-padding,20px);background-color:var(--header-background-color);border-bottom:var(--separator-width,1px) solid var(--box-border-color,#9da5ae)}.elementor-toc__header-title{font-size:18px;margin:0;color:var(--header-color)}.elementor-toc__toggle-button{cursor:pointer;display:inline-flex}.elementor-toc__toggle-button 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.elementor-toc__list-wrapper{margin-top:.5em;margin-left:var(--nested-list-indent,1em)}.elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}.elementor-toc__list-item-text-wrapper{display:flex;align-items:center}.elementor-toc__list-item-text-wrapper:before,.elementor-toc__list-item-text-wrapper i{margin-right:8px;color:var(--marker-color)}.elementor-toc__list-item-text-wrapper svg{margin-right:8px;fill:var(--marker-color);height:var(--marker-size,.5em);width:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper i{font-size:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper:before{font-size:var(--marker-size,1em)}.elementor-toc--content-ellipsis .elementor-toc__list-item-text{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.elementor-toc__list-items--collapsible>.elementor-toc__list-wrapper>.elementor-toc__list-item>.elementor-toc__list-wrapper{display:none}.elementor-toc__heading-anchor{position:absolute}.elementor-toc__body .elementor-toc__list-item-text{color:var(--item-text-color);-webkit-text-decoration:var(--item-text-decoration);text-decoration:var(--item-text-decoration)}.elementor-toc__body .elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__body .elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}ol.elementor-toc__list-wrapper{counter-reset:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item{counter-increment:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item-text-wrapper:before{content:counters(item,\".\") \". \"}<\/style>\t\t<div class=\"elementor-toc__header\" aria-controls=\"elementor-toc__body\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-label=\"Open table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-toc__body\" aria-expanded=\"true\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f1da2c1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f1da2c1\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-231f42a7\" data-id=\"231f42a7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b6d7091 elementor-widget elementor-widget-image\" data-id=\"5b6d7091\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-1024x1024.jpg\" class=\"attachment-large size-large wp-image-916\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-1024x1024.jpg 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-300x300.jpg 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-150x150.jpg 150w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books-768x768.jpg 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/05\/choice-screens-books.jpg 1077w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2f822e7a\" data-id=\"2f822e7a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5e909cd3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e909cd3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-34c330af\" data-id=\"34c330af\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-353217d elementor-widget elementor-widget-heading\" data-id=\"353217d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><p class=\"elementor-heading-title elementor-size-default\">Free Universal Book Links<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-53c8c6a6 elementor-widget elementor-widget-text-editor\" data-id=\"53c8c6a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>Boost international sales by geotargeting readers<\/li><li data-v-d6268b9c=\"\">Book store links update automatically based on availability<\/li><li>Advanced marketing analytics<\/li><li>Increase clicks with trusted links<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e49829b elementor-align-center elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"7e49829b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/geni.us\/booklinker-cta\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Try Booklinker Free<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6f7a956 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6f7a956\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dce029d\" data-id=\"dce029d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57b13b0 elementor-widget elementor-widget-heading\" data-id=\"57b13b0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Step 1: Market Research<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f1e778d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f1e778d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bc86a83\" data-id=\"bc86a83\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ab655d elementor-widget elementor-widget-text-editor\" data-id=\"7ab655d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"seva-form formkit-form\" action=\"https:\/\/app.convertkit.com\/forms\/3674338\/subscriptions\" method=\"post\" data-sv-form=\"3674338\" data-uid=\"b25625d3fe\" data-format=\"inline\" data-version=\"5\"><div data-style=\"minimal\">\u00a0<\/div><\/form><p>There is a famous quote by Abraham Lincoln that goes as follows,<\/p><blockquote><p>\u201cIf I only had an hour to chop down a tree, I would spend the first 45 minutes sharpening my axe.\u201d<\/p><\/blockquote><p>Marketing a book is pretty similar to chopping down a tree.<\/p><p>Without taking the time to plan ahead to research and plan, you\u2019re going to be figuring things out as you go, and that\u2019s no way to succeed in this industry.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-87b6301 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"87b6301\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0513f1f\" data-id=\"0513f1f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cbba37a elementor-widget elementor-widget-heading\" data-id=\"cbba37a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Identify Where Your Audience \u201cLives\u201d<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39e09cc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39e09cc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-591ccf5\" data-id=\"591ccf5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fbbcf1c elementor-widget elementor-widget-text-editor\" data-id=\"fbbcf1c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Before you start out with any sort of marketing, you first need to find out where your readers spend their time.<\/p><p>Just because \u201ceveryone\u201d is on\u00a0<a href=\"https:\/\/booklinker.com\/blog\/facebook-author-page\/\">Facebook<\/a>, doesn\u2019t mean that the platform is the best use of your marketing efforts. If you\u2019re writing teen romance, <a href=\"https:\/\/booklinker.com\/blog\/booktok\/\">Tiktok<\/a> and Instagram are going to be much more fruitful platforms than Facebook.<\/p><p>Take some time to study the different platforms and understand their demographics.<\/p><p>Here are two articles we found helpful for doing so:<\/p><ul><li><a href=\"https:\/\/blog.hootsuite.com\/social-media-demographics\/\" target=\"_blank\" rel=\"noopener\">Hootsuite<\/a><\/li><li><a href=\"https:\/\/www.pewresearch.org\/internet\/fact-sheet\/social-media\/\" target=\"_blank\" rel=\"noopener\">Pew Foundation<\/a><\/li><\/ul><p>These articles are great starting points, however speaking with other authors and hearing their views can help build on top of this knowledge.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0822301 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0822301\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f155d7\" data-id=\"4f155d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5596dc4 elementor-widget elementor-widget-heading\" data-id=\"5596dc4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Study Marketing Trends<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3036612 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3036612\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc9a657\" data-id=\"dc9a657\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af4ccf4 elementor-widget elementor-widget-text-editor\" data-id=\"af4ccf4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Another step you\u2019d want to take before doing any marketing at all is brushing up on your marketing knowledge. Some blogs that we recommend to learn more about marketing are:<\/p><ul><li><a href=\"https:\/\/blog.hubspot.com\/\" target=\"_blank\" rel=\"noopener\">Hubspot<\/a><\/li><li><a href=\"https:\/\/blog.hootsuite.com\/\" target=\"_blank\" rel=\"noopener\">Hootsuite<\/a><\/li><li><a href=\"https:\/\/buffer.com\/resources\/\" target=\"_blank\" rel=\"noopener\">Buffer<\/a><\/li><li><a href=\"https:\/\/coschedule.com\/blog\" target=\"_blank\" rel=\"noopener\">Coschedule<\/a><\/li><\/ul><p>While these blogs are just about general marketing, you should certainly be able to extrapolate the knowledge from them into <a href=\"https:\/\/booklinker.com\/blog\/authors-guide-to-wattpad\/\" data-wpil-monitor-id=\"26\">book marketing<\/a>.<\/p><p>If you\u2019re set on reading blogs specifically related to book marketing, we recommend:<\/p><ul><li><a href=\"https:\/\/kindlepreneur.com\/\" target=\"_blank\" rel=\"noopener\">Kindlepreneur<\/a><\/li><li><a href=\"https:\/\/blog.reedsy.com\/\" target=\"_blank\" rel=\"noopener\">Reedsy<\/a><\/li><li><a href=\"https:\/\/badredheadmedia.com\/30-day-badredhead-media-book-marketing-challenge\/\" target=\"_blank\" rel=\"noopener\">BadRedHeadMedia 30-day Marketing Challenge<\/a><\/li><\/ul><h3><span id=\"Consider_a_Consulting_Service\" class=\"ez-toc-section\"><\/span>Consider a Consulting Service<\/h3><p>For authors that have extra cash, a consulting service could be a great starting point for your book marketing.<\/p><p>These aren\u2019t cheap, and finding the right fit can be tough, but can really set you up for success.<\/p><p>Some services that we\u2019d recommend are:<\/p><ul><li><a href=\"https:\/\/badredheadmedia.com\/\" target=\"_blank\" rel=\"noopener\">BadRedheadMedia<\/a><\/li><li><a href=\"https:\/\/www.kjwconsultancy.com\/\" target=\"_blank\" rel=\"noopener\">KJ Waters Consulatancy<\/a><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-16426aac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"16426aac\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6983845f\" data-id=\"6983845f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48188559 elementor-widget elementor-widget-image\" data-id=\"48188559\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"850\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-964x1024.jpeg\" class=\"attachment-large size-large wp-image-955\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-964x1024.jpeg 964w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-282x300.jpeg 282w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-768x816.jpeg 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3.jpeg 1000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2b73bccf\" data-id=\"2b73bccf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66bdeb56 elementor-widget elementor-widget-heading\" data-id=\"66bdeb56\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Introducing: <strong>Booklinker Collections<\/strong><\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34acfba8 elementor-widget elementor-widget-heading\" data-id=\"34acfba8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">One landing page for all your books. 100% free.<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-12e2d1ba elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"12e2d1ba\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-771424fe\" data-id=\"771424fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-27f5eb1d elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"27f5eb1d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>One link for easy sharing of your books across your backmatter, websites, emails, and social media.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-52213499 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"52213499\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/booklinker.com\/feature-collections\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Check Out Collections<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6705335 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6705335\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6c628f4\" data-id=\"6c628f4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47801b2 elementor-widget elementor-widget-heading\" data-id=\"47801b2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Step 2: Author Marketing<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d34ae7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d34ae7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dcc2ef4\" data-id=\"dcc2ef4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-395f307 elementor-widget elementor-widget-text-editor\" data-id=\"395f307\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Now that we\u2019ve got a strong foundation and our axe sharpened, it\u2019s time to dive into the different marketing options you have as an author.<\/p><p>If you study any successful author, they reached their level by building out an \u201cauthor platform.\u201d<\/p><p>An author platform is a series of connection points that an author builds with their readers.<\/p><p>For example, Rachel has multiple touchpoints for her readers. She has an\u00a0<a href=\"https:\/\/twitter.com\/BadRedheadMedia\" target=\"_blank\" rel=\"noopener\">active Twitter profile<\/a>\u00a0with weekly Twitter spaces, a\u00a0<a href=\"https:\/\/badredheadmedia.com\/\" target=\"_blank\" rel=\"noopener\">personal website<\/a>, \u00a0<a href=\"https:\/\/www.facebook.com\/BadRedheadMedia\" target=\"_blank\" rel=\"noopener\">Facebook Author Profile<\/a>, an\u00a0<a href=\"https:\/\/landing.mailerlite.com\/webforms\/landing\/y0w2s7\" target=\"_blank\" rel=\"noopener\">active email list + freebie<\/a>, and more!<\/p><p>Consistency is one of the most important aspects of a successful author platform.<\/p><p>If one of your marketing platforms appears inactive, it can turn potential readers away.<\/p><p>So, it\u2019s better to do five marketing platforms well than to do ten mediocre ones.<\/p><p>Let\u2019s jump into some of the different ways you can connect to your audience as an author.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8a3112b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8a3112b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cc2c4cf\" data-id=\"cc2c4cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34b641b elementor-widget elementor-widget-heading\" data-id=\"34b641b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Personal Websites for Authors<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9760bf8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9760bf8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8216164\" data-id=\"8216164\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-26f65a2 elementor-widget elementor-widget-image\" data-id=\"26f65a2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"592\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-website-1024x758.png\" class=\"attachment-large size-large wp-image-449\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-website-1024x758.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-website-300x222.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-website-768x568.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-website-1536x1137.png 1536w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-website.png 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b72666b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b72666b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-78707b8\" data-id=\"78707b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-660dd60 elementor-widget elementor-widget-text-editor\" data-id=\"660dd60\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>According to Rachel,<strong>\u00a0every single author should have a personal website<\/strong>\u00a0of their own. A personal website gives you complete control over your online presence.<\/p><p>You&#8217;re no longer at the whims of\u00a0<a href=\"https:\/\/booklinker.com\/blog\/social-media-for-authors\/\">social media algorithms<\/a>\u00a0or\u00a0<strong>ad platforms<\/strong>. On your personal website, you can list all of your work, link to all your platforms,\u00a0<strong>provide <a href=\"https:\/\/booklinker.com\/blog\/lead-magnets-and-nurture-sequences\/\" data-wpil-monitor-id=\"16\">lead magnets<\/a><\/strong>\u00a0to your audience, and so much more.<\/p><p>When it comes to creating a\u00a0<strong>personal <\/strong><a href=\"https:\/\/booklinker.com\/blog\/author-websites\/\">author website<\/a>, WordPress makes it super simple for anyone to create a website of their own. If you&#8217;re looking to pay for a website to be built,\u00a0<a href=\"https:\/\/authorbytes.com\/\" target=\"_blank\" rel=\"noopener\">AuthorBytes<\/a>\u00a0is a popular service.<\/p><p>If you&#8217;re going through the trouble of putting up a website, you may want to consider a\u00a0<strong>blogging strategy<\/strong>.<\/p><p>By putting up high-value content on your blog relevant to your genre, you can receive passive traffic from people searching relevant keywords. This strategy isn&#8217;t for everyone but can lead to lots of traffic in the long run.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-674092e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"674092e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b24ed56\" data-id=\"b24ed56\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ebdfe2 elementor-widget elementor-widget-heading\" data-id=\"1ebdfe2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Email Marketing For Authors<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c326eb9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c326eb9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0aab682\" data-id=\"0aab682\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82e8ccd elementor-widget elementor-widget-image\" data-id=\"82e8ccd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"372\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/convertkit-email-1024x476.png\" class=\"attachment-large size-large wp-image-450\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/convertkit-email-1024x476.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/convertkit-email-300x140.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/convertkit-email-768x357.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/convertkit-email-1536x714.png 1536w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/convertkit-email.png 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-541d62f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"541d62f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8b18050\" data-id=\"8b18050\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3eb45f elementor-widget elementor-widget-text-editor\" data-id=\"e3eb45f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>On a similar note as personal websites,\u00a0every single author should have an <a href=\"https:\/\/booklinker.com\/blog\/email-marketing-for-authors\/\">email list<\/a> of their own.<\/p><p>Email lists allow authors to touch base with their fans as frequently as they\u2019d like, with whatever content they desire. On this list, you can notify\u00a0<strong>book launches<\/strong>, announce price promotions,\u00a0<strong>utilize email list swaps<\/strong>, and so much more.<\/p><p>Some\u00a0<a href=\"https:\/\/booklinker.com\/blog\/email-marketing-services-for-authors\/\">author email marketing providers<\/a>\u00a0you might want to look into are\u00a0<a href=\"https:\/\/convertkit.com\/\" target=\"_blank\" rel=\"noopener\">ConvertKit<\/a>,\u00a0<a href=\"https:\/\/substack.com\/\" target=\"_blank\" rel=\"noopener\">Substack<\/a>, and\u00a0<a href=\"https:\/\/www.mailerlite.com\/\" target=\"_blank\" rel=\"noopener\">MailerLite<\/a>.<\/p><p>All three of these\u00a0email marketing services have some form of free version, allowing you to\u00a0<a href=\"https:\/\/booklinker.com\/blog\/email-marketing-for-authors\/\">grow and nurture your email list<\/a>\u00a0without paying a dime!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33a5f92 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33a5f92\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de7a221\" data-id=\"de7a221\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8aeead6 elementor-widget elementor-widget-heading\" data-id=\"8aeead6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Social Media for Authors<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9263465 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9263465\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-63ab16f\" data-id=\"63ab16f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84e5ea0 elementor-widget elementor-widget-image\" data-id=\"84e5ea0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"302\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/socialmedia-authors-1024x386.png\" class=\"attachment-large size-large wp-image-451\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/socialmedia-authors-1024x386.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/socialmedia-authors-300x113.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/socialmedia-authors-768x289.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/socialmedia-authors-1536x578.png 1536w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/socialmedia-authors.png 1540w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1b6d515 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1b6d515\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a8ca659\" data-id=\"a8ca659\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afb3d28 elementor-widget elementor-widget-text-editor\" data-id=\"afb3d28\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>In 2023, <strong>social media is a necessity for authors<\/strong>\u00a0to reach and retain\u00a0their following.<\/p><p><a href=\"https:\/\/booklinker.com\/blog\/social-media-for-authors\/\">Social media is the ultimate way for authors<\/a> to build relationships with their fans and attract new ones, passively.<\/p><p>Without a social media presence you can run as many ads as you&#8217;d like, but if readers aren&#8217;t sticking around it can be tough to build any meaningful audience.<\/p><p>Authors can find success on all social media platforms, but we&#8217;ll cover the most popular ones below.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4db5dcc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4db5dcc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a94ab9\" data-id=\"2a94ab9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7bc6509 elementor-widget elementor-widget-heading\" data-id=\"7bc6509\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Twitter for Authors<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9f9dc69 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9f9dc69\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-80a162c\" data-id=\"80a162c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f588518 elementor-widget elementor-widget-image\" data-id=\"f588518\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"268\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-twitter-1024x343.png\" class=\"attachment-large size-large wp-image-452\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-twitter-1024x343.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-twitter-300x100.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-twitter-768x257.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-twitter.png 1070w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-733cc74 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"733cc74\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d4499d\" data-id=\"4d4499d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59cba57 elementor-widget elementor-widget-text-editor\" data-id=\"59cba57\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/booklinker.com\/blog\/twitter-for-authors\/\">Twitter is a really powerful social media platform<\/a>\u00a0for authors to build and retain their following.<\/p><p>While it\u2019s going through some major changes now, don\u2019t discount how useful of a tool it can be. There are a few different ways you can leverage Twitter to reach your audience:<\/p><ul><li>Tweet to your timeline and build an audience<\/li><li>Private Group Chats<\/li><li>Twitter Spaces\u00a0(Social Audio)<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-75094dd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"75094dd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7bbaeea\" data-id=\"7bbaeea\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ccd0e3 elementor-widget elementor-widget-heading\" data-id=\"7ccd0e3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Facebook for Authors<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8036c64 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8036c64\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-badf5e8\" data-id=\"badf5e8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fa84896 elementor-widget elementor-widget-text-editor\" data-id=\"fa84896\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There are two main ways that you can leverage Facebook as an author:<\/p><p>Your\u00a0<a href=\"https:\/\/booklinker.com\/blog\/facebook-author-page\/\">Facebook Author Page<\/a>\u00a0and Facebook Ads.<\/p><p>Facebook Author pages are a great tool to engage and build your following on Facebook. From your author page, you can <a href=\"https:\/\/booklinker.com\/blog\/book-promotion-services\/\">promote your books<\/a> or simply share what you\u2019re up to that day.<\/p><p>A Facebook Author page is necessary for you to run Facebook Ads and gain access to Meta\u2019s business suite. While Facebook Ads can get expensive, the platform can be one of the most powerful ways to sell more books.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-caf2540 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"caf2540\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ac476b3\" data-id=\"ac476b3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9cdd28d elementor-widget elementor-widget-heading\" data-id=\"9cdd28d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Amazon Author Page<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d8b983c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d8b983c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5087f82\" data-id=\"5087f82\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e8ee8b elementor-widget elementor-widget-image\" data-id=\"2e8ee8b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"384\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/kj-amazon-author-1024x491.png\" class=\"attachment-large size-large wp-image-453\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/kj-amazon-author-1024x491.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/kj-amazon-author-300x144.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/kj-amazon-author-768x368.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/kj-amazon-author-1536x736.png 1536w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/kj-amazon-author.png 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b01d6b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b01d6b8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-16b0e58\" data-id=\"16b0e58\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b92305d elementor-widget elementor-widget-text-editor\" data-id=\"b92305d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>While Amazon Author Central isn\u2019t necessarily a social media account, it provides a variety of tools for authors to manage their Amazon presence.<\/p><p><a href=\"https:\/\/booklinker.com\/blog\/amazon-author-central-page\/\">Amazon Author pages<\/a>\u00a0allow authors to claim and place all of their books on one page, and share status updates in the form of blog posts, images, videos, and editorial reviews.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ed59fca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ed59fca\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4eb07e3\" data-id=\"4eb07e3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7aaf68a elementor-widget elementor-widget-heading\" data-id=\"7aaf68a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Tiktok for Authors<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1267fa6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1267fa6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-93c66f8\" data-id=\"93c66f8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0be7ca8 elementor-widget elementor-widget-image\" data-id=\"0be7ca8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"139\" height=\"300\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/tik-tok-authors-139x300.png\" class=\"attachment-medium size-medium wp-image-454\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/tik-tok-authors-139x300.png 139w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/tik-tok-authors-473x1024.png 473w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/tik-tok-authors-768x1662.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/tik-tok-authors-710x1536.png 710w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/tik-tok-authors-947x2048.png 947w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/tik-tok-authors.png 1284w\" sizes=\"(max-width: 139px) 100vw, 139px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-778675d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"778675d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-666c42d\" data-id=\"666c42d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47dbb5d elementor-widget elementor-widget-text-editor\" data-id=\"47dbb5d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/booklinker.com\/blog\/booktok\/\">TikTok<\/a> is one of the newest social media platforms, but it certainly can\u2019t be ignored.<\/p><p>The author and writer community is thriving on the platform under the #booktok hashtag. Under this hashtag, authors tease and share their books with creative short-form videos.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8d7599b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8d7599b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-90b97c4\" data-id=\"90b97c4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2be1bda elementor-widget elementor-widget-heading\" data-id=\"2be1bda\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ads for Authors<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cf5bba7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cf5bba7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ecf4a81\" data-id=\"ecf4a81\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33c2982 elementor-widget elementor-widget-text-editor\" data-id=\"33c2982\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Many authors shy away from the idea of spending money on ad campaigns. They prefer to do all of their marketing for \u201cfree.\u201d This mindset will\u00a0seriously limit your potential as an author.<\/p><p>Running ads isn&#8217;t something that every author should do, but if you do decide to dedicate the time and money towards it, you can find great success.<\/p><p>By targeting readers with certain interests or demographics, you can reach audiences you wouldn&#8217;t have been able to otherwise.<\/p><p>The best ad platforms for authors to run ads on are <a href=\"https:\/\/booklinker.com\/blog\/amazon-ads-for-authors\/\">Amazon<\/a>, Facebook, Bookbub, and Google Search. Other platforms worth looking into are <a href=\"https:\/\/booklinker.com\/blog\/pinterest-for-authors\/\">Pinterest<\/a>, TikTok, and Twitter.<\/p><p>If you&#8217;re new to running ads, set small ad spend maximums to avoid spending too much before you&#8217;ve learned what to do.<\/p><p>Stay tuned for our guides on:<\/p><ul><li><strong>Facebook Ads for Authors<\/strong><\/li><li><strong>Twitter Ads for Authors<\/strong><\/li><li><strong>Bookbub Ads for Authors<\/strong><\/li><li><strong>Google Search Ads for Authors<\/strong><\/li><li><a href=\"https:\/\/booklinker.com\/blog\/pinterest-for-authors\/\"><strong>Pinterest Ads for Authors<\/strong><\/a><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3436034 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3436034\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ddb4cdb\" data-id=\"ddb4cdb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-924ddfd elementor-widget elementor-widget-heading\" data-id=\"924ddfd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Author Events<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c0cb810 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c0cb810\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8aa7edb\" data-id=\"8aa7edb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e504063 elementor-widget elementor-widget-text-editor\" data-id=\"e504063\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/booklinker.com\/blog\/selling-at-author-events\/\">Author events<\/a>\u00a0are an incredible way to get the word out about your books.<\/p><p>Most recently, the Booklinker team attended the 20Books conference and <a href=\"https:\/\/booklinker.com\/blog\/local-writing-groups\/\">writer meetup<\/a> in Las Vegas, where we met and networked with thousands of authors who all had their own stories to share.<\/p><p>There are also tons of virtual <a href=\"https:\/\/booklinker.com\/blog\/author-writer-communities\/\">online writer and author communities<\/a> where you can network with other likeminded authors.<\/p><p>These events are perfect for authors to spread the word and sell their books.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-560d167 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"560d167\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d22ec2c\" data-id=\"d22ec2c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-548e118 elementor-widget elementor-widget-heading\" data-id=\"548e118\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Appearing On Podcasts<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3eb4128 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3eb4128\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b10180a\" data-id=\"b10180a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-07a3394 elementor-widget elementor-widget-image\" data-id=\"07a3394\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"207\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-podcast-1024x265.png\" class=\"attachment-large size-large wp-image-456\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-podcast-1024x265.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-podcast-300x78.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-podcast-768x199.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-podcast-1536x398.png 1536w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/rachel-podcast-2048x530.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ffea3af elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ffea3af\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0d37957\" data-id=\"0d37957\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-226f931 elementor-widget elementor-widget-text-editor\" data-id=\"226f931\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If done correctly, <a href=\"https:\/\/booklinker.com\/blog\/podcast-appearances-for-authors\/\">making appearances on popular author podcasts<\/a> is a great way to share your story and books at scale.<\/p><p>Getting accepted onto these podcasts can be tricky, but with the right pitch and outreach strategy, you should be able to land a few.<\/p><p>We\u2019ll be sharing our list of the best author podcasts shortly.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2bd9a433 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2bd9a433\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-161d621e\" data-id=\"161d621e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52157814 elementor-widget elementor-widget-image\" data-id=\"52157814\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"850\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-964x1024.jpeg\" class=\"attachment-large size-large wp-image-955\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-964x1024.jpeg 964w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-282x300.jpeg 282w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3-768x816.jpeg 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/06\/choice-screens-collections-white-e79aa2e3.jpeg 1000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4adf5d7c\" data-id=\"4adf5d7c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9435fca elementor-widget elementor-widget-heading\" data-id=\"9435fca\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Introducing: <br><strong>Booklinker Collections<\/strong><\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f61141d elementor-widget elementor-widget-heading\" data-id=\"7f61141d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">One landing page for all your books. 100% free.<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-10c17d58 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"10c17d58\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-261ddcdf\" data-id=\"261ddcdf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52f239c1 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"52f239c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>One link for easy sharing of your books across your backmatter, websites, emails, and social media.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-45c4263f elementor-align-center elementor-widget elementor-widget-button\" data-id=\"45c4263f\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/geni.us\/booklinker-collections\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Check Out Collections<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c02c6c5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c02c6c5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-11ef59e\" data-id=\"11ef59e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22d7823 elementor-widget elementor-widget-heading\" data-id=\"22d7823\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Step 3: Optimizing Your Book\u2019s Online Presence<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f13258f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f13258f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-99ad509\" data-id=\"99ad509\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eb2a723 elementor-widget elementor-widget-heading\" data-id=\"eb2a723\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Picking the Title<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55586fb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55586fb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-333b931\" data-id=\"333b931\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38335f0 elementor-widget elementor-widget-text-editor\" data-id=\"38335f0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Picking the right title for your book<\/strong>\u00a0is not an easy task. An optimal title should draw a potential reader\u2019s curiosity, stand out from the crowd, and be closely related to your story.<\/p><p>Having fellow authors buddies to bounce title ideas off of can be helpful.<\/p><p><a href=\"https:\/\/blog.reedsy.com\/book-title-generator\/crime\/\" target=\"_blank\" rel=\"noopener\">Reedsy has a book title generator<\/a>\u00a0that might help you get something to work with.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-37fc40a\" data-id=\"37fc40a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-31af2b6 elementor-widget elementor-widget-image\" data-id=\"31af2b6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"194\" height=\"300\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/broken-places-194x300.jpeg\" class=\"attachment-medium size-medium wp-image-457\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/broken-places-194x300.jpeg 194w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/broken-places.jpeg 324w\" sizes=\"(max-width: 194px) 100vw, 194px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7740219 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7740219\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ffd060f\" data-id=\"ffd060f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-02c1c48 elementor-widget elementor-widget-heading\" data-id=\"02c1c48\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Picking a Subtitle<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7d1ebca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7d1ebca\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3cd82c1\" data-id=\"3cd82c1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b0a517f elementor-widget elementor-widget-text-editor\" data-id=\"b0a517f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Subtitles<\/strong>\u00a0are somewhat controversial in the author world. Some authors swear by them, and others can\u2019t stand them. If you\u2019re going to use a subtitle, keep it to just 3-5\u00a0words maximum.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cc4fc7c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cc4fc7c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26bdc4b\" data-id=\"26bdc4b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f2babf8 elementor-widget elementor-widget-heading\" data-id=\"f2babf8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Designing an Eye-Catching Book Cover<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6f4f97e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6f4f97e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-62f1691\" data-id=\"62f1691\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d2eb2f3 elementor-widget elementor-widget-text-editor\" data-id=\"d2eb2f3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When it comes to<a href=\"https:\/\/booklinker.com\/blog\/cover-design-for-authors\/\">\u00a0designing a book cover<\/a>, the main things you want to keep in mind are basic color theory, and understanding how our eyes and brain interpret colors and imagery.<\/p><p>Browsing some best sellers in your genre on Amazon and seeing what speaks to you is a great starting point.<\/p><p>Lastly, don\u2019t try to tell your entire book\u2019s story with a book cover. Instead, just display some key elements that draw the eye in and invoke curiosity.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-62f6808\" data-id=\"62f6808\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0b0f215 elementor-widget elementor-widget-image\" data-id=\"0b0f215\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"188\" height=\"300\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/dead-remnants-188x300.jpeg\" class=\"attachment-medium size-medium wp-image-458\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/dead-remnants-188x300.jpeg 188w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/dead-remnants.jpeg 313w\" sizes=\"(max-width: 188px) 100vw, 188px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-daec21a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"daec21a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7b61f64\" data-id=\"7b61f64\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0f0903c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0f0903c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c55ae63\" data-id=\"c55ae63\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53539f4 elementor-widget elementor-widget-heading\" data-id=\"53539f4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Writing a High-Converting Book Description<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c98bc12 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c98bc12\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-37ed1b5\" data-id=\"37ed1b5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cc336a1 elementor-widget elementor-widget-text-editor\" data-id=\"cc336a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A\u00a0<a href=\"https:\/\/booklinker.com\/blog\/amazon-book-description\/\">book\u2019s description<\/a>\u00a0plays a key role in converting potential readers into sales.<\/p><p>A formula that has worked for many authors is:<\/p><ul><li><strong>The Hook<\/strong>\u00a0\u2013 A question that attempts to get the reader or potential purchaser to relate to it or just start thinking.<\/li><\/ul><ul><li><strong>Follow-Up Blurb<\/strong>\u00a0\u2013 A testimonial blurb adding credibility and social proof.<\/li><li><strong>Book Description<\/strong>\u00a0\u2013 A few paragraphs about the book hinting at the plot and revealing the protagonist.<\/li><\/ul><p>Consider adding:<\/p><ul><li><strong>Book &amp; Author Comparisons<\/strong>\u00a0\u2013 Compare your book to similar authors and books<\/li><\/ul><ul><li><strong>Author Credentials\u00a0<\/strong>\u2013 Tell the reader why you\u2019re qualified to write this book and give them advice<\/li><li><strong>The \u201cWhy\u201d<\/strong>\u00a0\u2013 What\u2019s so special about this book compared to others?<\/li><\/ul><p>Lastly, finish with a strong call to action instructing the reader to buy your book to find out more.\u00a0<a href=\"https:\/\/booklinker.com\/blog\/amazon-book-description\/\">If you\u2019d like to learn more about high-converting Amazon book descriptions read our full guide<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-83e7fbf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"83e7fbf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e618c35\" data-id=\"e618c35\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c66f226 elementor-widget elementor-widget-heading\" data-id=\"c66f226\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Picking a Book Price<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-192504b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"192504b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f9696e4\" data-id=\"f9696e4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-572f39b elementor-widget elementor-widget-text-editor\" data-id=\"572f39b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/booklinker.com\/blog\/book-pricing\/\">Picking the price for your book<\/a>\u00a0can be a tricky task but plays a key role in your book marketing success.<\/p><p>There are a few different ways you can go about doing it. The main things that will affect a book\u2019s price are:<\/p><ul><li>Genre<\/li><li>Book Length<\/li><li>Author Fame Level<\/li><\/ul><p>The best way to figure out the price for your book is by studying the market. Search your genre on Amazon, and see what the top five books in the genre are selling for. This is a great starting point.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c216d63 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c216d63\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-12cfbf0\" data-id=\"12cfbf0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e92adb elementor-widget elementor-widget-heading\" data-id=\"9e92adb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Price Promotions<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b9b7135 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b9b7135\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bad73b3\" data-id=\"bad73b3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-358fa85 elementor-widget elementor-widget-image\" data-id=\"358fa85\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"406\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/broken-places-1024x520.png\" class=\"attachment-large size-large wp-image-460\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/broken-places-1024x520.png 1024w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/broken-places-300x152.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/broken-places-768x390.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/broken-places.png 1316w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ece1ce2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ece1ce2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b90eb40\" data-id=\"b90eb40\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-07df241 elementor-widget elementor-widget-text-editor\" data-id=\"07df241\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Price promotions<\/strong>\u00a0are a viable method for bringing on new readers that you wouldn\u2019t have otherwise. Amazon allows you to do KDP Select, or Kindle Countdown deals.<\/p><p>KDP Select forces you to make your ebook \u201cfree\u201d, keeping it exclusive to Amazon, in exchange for being added to Kindle Unlimited, a subscription program that Amazon has for its readers.<\/p><p>For the number of pages read. You can learn more about the\u00a0<a href=\"https:\/\/kdp.amazon.com\/en_US\/help\/topic\/G201541130\" target=\"_blank\" rel=\"noopener\">payment structure here<\/a>.<\/p><p>Kindle Countdown is another promotion used by Amazon to increase sales for their authors.<\/p><p>With Kindle Countdown, at certain times your book will appear discounted, but still credit the author the same royalty rate.\u00a0<a href=\"https:\/\/kdp.amazon.com\/en_US\/help\/topic\/G201293780\" target=\"_blank\" rel=\"noopener\">Learn more here<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b32e930 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b32e930\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-70ac2b8\" data-id=\"70ac2b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-04cb635 elementor-widget elementor-widget-heading\" data-id=\"04cb635\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Getting Book Reviews<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68d8fca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"68d8fca\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a570ce\" data-id=\"1a570ce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3440a5e elementor-widget elementor-widget-text-editor\" data-id=\"3440a5e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/booklinker.com\/blog\/book-reviews\/\">Book reviews<\/a> are key for authors in order to establish credibility, and rank higher on online bookstore search algorithms.<\/p><p>There\u2019s absolutely no reason to try and game the systems and generate fraudulent book reviews. It may work in the short term, but as authors, we want to try to build long-term success.<\/p><p>Some strategies that you can try to gain more book reviews are:<\/p><ul><li>Interacting with book bloggers (We have a list for you here)<\/li><li>Sharing the first chapter of your book in exchange for a spot in a newsletter<\/li><li>Find\u00a0<a href=\"https:\/\/booklinker.com\/blog\/beta-readers\/\">Beta Readers<\/a>\u00a0and\u00a0<strong>ARC Readers<\/strong><\/li><li>Facebook Groups and DM Groups<\/li><\/ul><p>Amazon has strict rules to prevent authors from \u201ctrading\u201d reviews. So while it may be tempting to give your friend a 5-star review in exchange for them doing the same, you risk Amazon pulling your book from the store if they find out.<\/p><p>One thing to note about Amazon is that for a review to be valid, the account must have spent $50 in a calendar year on Amazon.<\/p><p>To learn more about getting extra reviews for your book, we\u2019ll be releasing a guide on book reviews in the coming weeks.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b27ab60 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b27ab60\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0d44736\" data-id=\"0d44736\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0b5c156 elementor-widget elementor-widget-heading\" data-id=\"0b5c156\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Going Wide<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-932dfb9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"932dfb9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-09fbe32\" data-id=\"09fbe32\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-11175b2 elementor-widget elementor-widget-text-editor\" data-id=\"11175b2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>One of the major choices authors are left to decide when selling their book is\u00a0<strong>whether or not they should \u201cgo wide.\u201d<\/strong><\/p><p>For those who don\u2019t know, going wide means listing your book on other platforms besides Amazon, such as Barnes and Noble, Apple Books, Kobo, and more.<\/p><p><a href=\"https:\/\/booklinker.com\/\">Booklinker<\/a>\u00a0makes it easy for authors to go wide by generating choice pages with all of the different online retailers your book are listed on.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fb0719 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fb0719\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cb2b490\" data-id=\"cb2b490\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fc41259 elementor-widget elementor-widget-image\" data-id=\"fc41259\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"253\" src=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/booklinker-demo-300x253.png\" class=\"attachment-medium size-medium wp-image-461\" alt=\"\" srcset=\"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/booklinker-demo-300x253.png 300w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/booklinker-demo-768x649.png 768w, https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/booklinker-demo.png 1004w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-37b1f64 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"37b1f64\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-550d674\" data-id=\"550d674\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-801a05e elementor-widget elementor-widget-text-editor\" data-id=\"801a05e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Selling your book directly from your personal site can be an option for authors who have a large amount of trust in their audience, but is not super common in the industry.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5c29c28 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5c29c28\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-838967b\" data-id=\"838967b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-392a8df elementor-widget elementor-widget-heading\" data-id=\"392a8df\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d4894ca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d4894ca\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-501738b\" data-id=\"501738b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d28faa6 elementor-widget elementor-widget-text-editor\" data-id=\"d28faa6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>This guide should have given you a much better idea of where to start or pick up when it comes to your book marketing strategy.<\/p><p>If you\u2019d like to deep dive into any of the specific tactics we mention in this post, click the available links in order to read a more complete guide on that topic.<\/p><p>As time goes on, we\u2019ll continue to release more full in-depth guides.<\/p><p>Are there any areas of book marketing that you are struggling with currently?<\/p><p>Let us know in the comments!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>As a self-published author, marketing your book now becomes a full-time job. If you don\u2019t have much marketing experience, the idea of doing it all yourself can be daunting. Without a proper book marketing strategy,&nbsp;your book won\u2019t stand out from the other 4,700 other books that are released every single day. Even if you left [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1225,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[11],"tags":[],"ppma_author":[22],"class_list":["post-181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-author-book-marketing","author-rachel-thompson"],"authors":[{"term_id":22,"user_id":0,"is_guest":1,"slug":"rachel-thompson","display_name":"Rachel Thompson","avatar_url":{"url":"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/G6TJWCYV_400x400-1.png","url2x":"https:\/\/booklinker.com\/blog\/wp-content\/uploads\/2023\/03\/G6TJWCYV_400x400-1.png"},"description":"Rachel Thompson is the author of eight books, including the Broken Series. Rachel founded BadRedhead Media in 2011, creating effective social media and book marketing campaigns for authors. Her articles appear regularly in The Huffington Post, IndieReader, FeminineCollective, BookMachine, BookWorks, and is a popular writer on several top publications on Medium.\r\n","first_name":"","last_name":"","user_url":"https:\/\/badredheadmedia.com","facebook":"","twitter":"https:\/\/twitter.com\/BadRedheadMedia","instagram":"https:\/\/www.instagram.com\/badredheadmedia\/","linkedin":"https:\/\/www.linkedin.com\/in\/rachelintheoc\/","youtube":"","tiktok":""}],"_links":{"self":[{"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/posts\/181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/comments?post=181"}],"version-history":[{"count":0,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/posts\/181\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/media\/1225"}],"wp:attachment":[{"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/media?parent=181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/categories?post=181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/tags?post=181"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/booklinker.com\/blog\/wp-json\/wp\/v2\/ppma_author?post=181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}