Jesse Lakes – Booklinker

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Jesse Lakes

Jesse Lakes is the co-founder and CEO of Geniuslink, the team behind Booklinker. A former global manager of Apple’s iTunes Affiliate Program and author of Mastering Amazon Associates, he’s spent 15+ years helping authors turn links into readers and sales. The Book Marketing Tools map is his latest attempt to demystify the business side of publishing — built in the open with 40+ authors who know the terrain better than he does.

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I Got Lost at a Book Conference, So We Built a Subway Map

Back in 2022, when Author Nation was still called 20Books Vegas, its founder Craig Martelle invited me and a teammate out to Las Vegas to lead a panel talking about